Social Media Doesn’t Have to Cost an Arm and a Leg

Sure, like most things in this world, social media isn’t free.  However, the beauty of it is you don’t need a huge budget to be successful.  You can always hire a professional to do it for you, and many do a fantastic job.  However, with all the software and services applications currently available on the Web, you can easily do some things yourself.  Want to start a blog?  Check out WordPress (I use it for this blog.).  Looking for Facebook applications?  Check out Appbistro.  These are just two of many tools out there that can help you stretch that too often shrinking marketing dollar.